WW: Long Live Oregonians ads short-lived

Long Live Oregonians_thb

by NW Spotlight

Willamette Week (WW) is reporting that Cover Oregon is pulling their “Long Live Oregonians” ads because the Cover Oregon “website is still not letting people apply for insurance.”

WW notes “That was short-lived, Oregonians.”

On top of the cost of the disastrous Cover Oregon website rollout, WW reported back in October that the state had “doubled its nearly $10 million taxpayer-funded advertising” to “more than $21 million” just for the advertising that’s now being pulled.

Speaking on the disastrous and costly Cover Oregon rollout last month, former state Rep. Patrick Sheehan (R-Clackamas) quipped to the Portland Business Journal “We’ve paid for a very expensive jingle.”

Now we won’t even have that.

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