Oregonian Editorial Board aims to be hip

By Jason WilliamsCAM00330
Taxpayer Association of Oregon

The popular Friday Arts & Entertainment (A&E) section of The Oregonian, which features movies, concerts and local plays, has been extended to the weekends.   Inside the Sunday A&E is…surprise… The Editorial section (via insert). You wouldn’t know it from the A&E cover which promotes TV shows and the content key which details what’s inside only lists books, dining, travel, movies, arts & puzzles…but not the editorial section inserted inside.  In light of news viewership plummeting among the emerging next generation, this just may be the attempt to reach them by popping up in the middle of their entertainment news to get their attention.

Reaching the next generation with news is critical. My 31-year old friend had no clue on 2013’s most headlined and most reported Oregon story which was the Cover Oregon meltdown. That is not a good sign for an informed society.

How’s that canceled newspaper days working out?

Last fall The Oregonian eliminated their Monday, Tuesday & Thursday delivery. Without it, I noticed that my local news intake dropped and was not supplemented by increased online local news viewership. The problem of larger newspapers is that you cannot fit everything into a webpage and retain the easy flow and structure of a print newspaper. Neither can you transfer the advertising advantages from print-to-web which comes with serious limitations and  cut newspaper ad revenue in half over time.

Almost immediately, the privately run delivery service offered to add in the undelivered days (picked up from central locations) at an extra cost. Even though the state’s largest newspaper does not issue papers for delivery on those three days they still print the paper for those days at certain news outlets. I took the delivery service up on their very expensive deal and now I am back to getting The Oregonian seven days a week.  It makes me think what just happened and how many others are doing it.

Watching The Oregonian Editorial Board go hip by making a surprise appearance in the entertainment news and watching the changes in delivery choices is just a snapshot of changing times.

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Posted by at 12:20 | Posted in Uncategorized | 22 Comments |Email This Post Email This Post |Print This Post Print This Post
  • Noble Durham

    Thank you for the update. I agree the Big O make a tactical mistake by curtailing home delivery with an inaccurate hip shot.

    Since the October fiasco, I’ve taken to obtaining papers on the off days, to and including for other neighbors in a bind.

    Now that the astute charge is out, perhaps the dealer who formerly served us 7 days a week will seize upon the opportunity to restore ‘full’ service at a price many are willing to re-ascribe to.

    As for the Oregonian, stone wall silence to date, yet maybe with the departure of Peter Bahtia, a non mangling editor may emerge and seeing the blight, restore continuity.

    In the meantime, check with with your home delivery dealer and let ’em know how you feel.

  • Bob Clark

    It’s kind of funny Steve Duin’s column in the Oregonian which is usually pure opinion appears in the Metro section; but other opinion is put in the Opinion section.

  • No fan of Peter Bahtia ether

    M’deah Mr Cork’nShov Oregonian musepaper…Putin on the snortin’ Shmoozkim, latent gulf dividing US – yo, entertain the know RX: ImMEDIAtitily, curb tearing down your pall and restore 7-day delivery to everyday home-sters: Fore deed, snot knows (DEM) lemmings going over a Cliff’s Notes simply ‘cuz your ratzassmatazi dinks it as sew-w-w cool and millennial metastasizing.

    Wake up, NOW! Repeat NOW: Now the time to wake up the immediate insurgency cancerous fungus metastasizing among US.

    Fore now know; “If God does not live ~ nothing matters. If God does live ` nothing else matters. “

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