4 of 5 Oregon boycotts may be working

By Taxpayers Association of Oregon
OregonWatchdog.com

The Taxpayers Association of Oregon asked Oregon supporters what products they are boycotting/avoiding due to corporate politics.

This was the results:

*** Note: Respondents did not share the reasons for their consumer political boycott decision **

Now looking back through the year we see that 4 of the top 5 choices appear to have been negatively impacted, not just by Oregon, but the fact that Oregon represents a slice of national mood.   This national mood is hurting these companies.

• DisneyWorld has had a truly abysmal year for their parks.   You can measure attendance by using a reliable indicator of measuring wait times, and the most crowded times of the year (summer) for Disney are sinking well below averages.

• Bud Light sales have dropped from their #1 spot.

• Starbucks has seen sales decline (see AppEconomyInsight):

• NIKE has suffered a slump in sales.  Nike forecasts a big decline in 2025 without a major correction in strategy.

• Of the top 5 boycotts, Target appears to be holding the best.  This may be do to the fact that as inflation has drawn people away from higher end stores and into stores offering bargains — like Target and T.J. Maxx.   Or it may be that people feel that Target has repaired their image.

Some respondents sometimes suggested that their disappointment over a brand/product was less on a political corporate decision and more on how they responded to it.

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